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Posts Tagged ‘Brand Tips’

The Magician Archetype: TRANSFORM Your Dreams

By Amy | November 30, 2021 | 0
Magician Archetype

What Does it Mean to Be a Magician Brand? The Magician transforms lives! The Magician Archetype is all about transformation and making dreams come true. It’s a tall order to fill,…

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The Guru Archetype: The Truth Will Set You Free!

By Amy | November 4, 2021 | 0
Guru Archetype

The Guru Archetype is wise, intellectual, and good with facts and figures. This brand helps its customers make smarter decisions. We all need a Guru in our life. We trust…

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Creative Marketing: How to Inspire People

By Amy | October 8, 2021 | 0
creative marketing

Creative marketing can take your marketing campaigns to the next level. When you do it right, you step into the storyteller role and use creativity to inspire an emotional response…

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The Artist Archetype: Inspire Creativity in Others

By Amy | October 4, 2021 | 0
The Artist Archetype

The Artist Archetype is, you guessed it – Creative and inspiring. It makes people feel inspired and unique. They envision. They create. They are always improving their talents. Everything they…

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The Jester Archetype: Bring Laughter to the World

By Amy | September 3, 2021 | 0
The Jester Archetype

The Jester Archetype is, you guessed it – funny! The Jester uses a well-developed sense of humor, is light-hearted, mischievous at times, and often outlandish. Some Jesters find that bold, brash, and unexpected…

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The Ruler Archetype: WE’VE GOT THE POWER!

By Amy | August 2, 2021 | 0
The Ruler Archetype

The Ruler Archetype has a lot of power – and they know it. They are the best in their class and you can agree with them – or not. Either…

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Setting Out to Launch a New Brand

By Amy | July 14, 2021 | 0
launch a new brand showing a vintage photo of NASA mission control

So you wanna launch a new brand, eh? Well, buckle up, and get ready to roll. We’re about to take off. There’s a lot of moving parts to successfully launching…

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The Explorer Archetype: Seek new vistas – you are worth it.

By Amy | July 7, 2021 | 0
Explorer Archetype

Be ambitious and true to your soul. Seek new vistas … you are worth it. The EXPLORER brand is for businesses that provide products, services, and experiences to their customers because…

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The Neighbor Archetype: EVERYONE BELONGS

By Amy | May 27, 2021 | 0
the neighbor archetype

There is a place for everyone! The Neighbor Archetype is for businesses that make people feel welcome and give them a place to belong. Customer service is a high priority…

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The Hero Archetype: Save the day!

By Amy | February 8, 2021 | 0
The Hero Archetype

Not all heroes wear capes – but if you pick this archetype you certainly could – and make quite a statement. The main idea with the Hero Archetype is saving…

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