Why is Video the Cheat Code for Business?

Video for Business showing a camera and lighting with a backdrop of bookshelves.

Because it’s everywhere. The world is online and so are your customers. Video for business should be a key element in your social media marketing plan. If running a business is like playing a video game, then having videos you can share is that really awesome punch/kick combo that took three weeks to perfect. It’s…

Read More

5 Types of Content To Create (Besides Blogs)

types of content

When someone tells you that you need to create more content for your website you might groan, wondering how on Earth you’re going to create even more blogs. But, content isn’t just about blogs. Hand Slap Moment: In fact, you should be posting content other than blogs. Not everyone wants to sit and read and…

Read More

Tell Your Business Story Through a Short Video with UnoCards

unocards

What the HECK are UnoCards? Not the card game–the videos! Video marketing is really hot right now! Have you incorporated some sort of video element into your marketing strategy yet? I know. It can be scary. Many of us don’t like to see or hear ourselves on video. You need to get over it. Seriously.…

Read More

Freelance ‘Fraidy-Cat: Beating Imposter Syndrome

imposter syndrome

  by Liz Skelton, freelance writer and millennial marketing genius How do you overcome an overwhelming sense of imposter syndrome? When I launched my freelance marketing firm I wasn’t worried about it getting off the ground. I didn’t stress about designing logos, developing a web presence, or going out and finding clients. I was ready…

Read More

Podcasts: How Your Business Can Benefit From Them

podcasts for business

Remember the world before incessant social media scrolling? Tuning your dial to an FM radio station? Recording your favorite TV show, complete with commercials – on a VHS tape when you weren’t home? All of these may sound archaic now, but truth is, they were reality not too long ago. Recent studies have shown that…

Read More

Snapchat: Will Momentum Continue in the Wake of an Unpopular Update?

SnapChat

This begs to answer the questions of what this update is and how Snapchat is doing after their update that well, underperformed to say the least. Snapchat Was on the Rise. Snapchat has been a successful social media platform for some time now, with daily users continuously rising. The company recently reported a growth of users…

Read More