Posts Tagged ‘content creation’
Which Marketing Analytics REALLY matter?
Are marketing analytics really that important? Yes! They tell you if your work is worth something and give you information about what your customers want. Those numbers can transform into dollars if you take advantage of what they’re telling you. Dig into the wealth of information you can access on your social media account and…
Read MoreQuick and Dirty: Reusing Content the Easy Way
Reusing content isn’t breaking the rules. You make the rules! You know you need to create more social media. You’ve seen customers respond, and you’ve gotten some real interactions and sales. Rockin! But Instagram is starting to eat your life and you’re dreaming in Facebook. What do you do to make this social media thing…
Read MoreTips to Pump Up Your LinkedIn Profile for B2B Sales
Are you looking to become a LinkedIn maverick and boost your profile for B2B sales? If lead generation is your goal, rather than finding the next employer, buckle up! We’re going to get into the details of how to expand out and maximize your LinkedIn profile for B2B. Improve your LinkedIn Profile First, take a…
Read More5 Types of Content To Create (Besides Blogs)
When someone tells you that you need to create more content for your website you might groan, wondering how on Earth you’re going to create even more blogs. But, content isn’t just about blogs. Hand Slap Moment: In fact, you should be posting content other than blogs. Not everyone wants to sit and read and…
Read MoreUsing the Hero’s Journey to Create Content
Did you know that your content, no matter what type of content it is, should be telling a story? Our brains are hardwired for narrative so it only makes sense that stories would help you better connect with your audience. There’s so much data to back this up that we can’t even begin to cover…
Read MoreFreelance ‘Fraidy-Cat: Beating Imposter Syndrome
by Liz Skelton, freelance writer and millennial marketing genius How do you overcome an overwhelming sense of imposter syndrome? When I launched my freelance marketing firm I wasn’t worried about it getting off the ground. I didn’t stress about designing logos, developing a web presence, or going out and finding clients. I was ready…
Read MoreThe Life of a Content Creator: Working as a Freelance Writer
by Heather Benton, content creator and freelance writer Remember when the idea of working from home as a freelance writer with a flexible schedule seemed like a far-fetched but idyllic dream? The world for writers has already changed so much between the time I stepped out of my college dorm and into the full-time workforce…
Read MoreWhy Blogging is Still Important and Necessary
I have been hearing, and reading, and watching, people kicking around the idea of blogging being an outdated mode of marketing. Some people aren’t just wondering, they are touting it as gospel. Unless Jesus said it, it’s not! I am not just saying this because I am an avid content developer and earn money doing…
Read MorePost Like This: Good Habits for Businesses on Facebook
If you are a business owner or admin for a Facebook business page you are probably thinking this article is about how to create Facebook Ads—but it isn’t. Stick with me here. This is about a creative, interesting, and VERY important way correctly promote businesses on Facebook. What is the REAL reason to promote businesses…
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