Creative Marketing: How to Inspire People

creative marketing

Creative marketing can take your marketing campaigns to the next level. When you do it right, you step into the storyteller role and use creativity to inspire an emotional response that moves your target market.  We know that art moves us. Sad songs make us cry, hilarious jokes make us laugh.  Emotion makes us remember…

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Quick and Dirty: Reusing Content the Easy Way

reusing content: shows a small metal wind up toy car.

Reusing content isn’t breaking the rules. You make the rules! You know you need to create more social media. You’ve seen customers respond, and you’ve gotten some real interactions and sales. Rockin! But Instagram is starting to eat your life and you’re dreaming in Facebook. What do you do to make this social media thing…

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Stealing Your Own Testimonials for Marketing

Testimonials for marketing showing a woman talking on an old fashioned rotary phone.

Does it feel weird to toot your own horn? Or are you ok with shouting to the whole bar about your latest acomplishment and then buying a round for everyone? Either way – testimonials can be a powerful marketing tool. They are social proof that your services are valuable to your clients. You know you…

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Quick and Dirty: Easy Solutions to Managing Social Marketing

Managing Social Marketing image of a 1920s looking woman angrily signing a form while a man watches.

Why do we need solutions for managing social marketing? Social media isn’t work, right? I mean that’s what we do for fun while we stand in line for groceries or after work. It’s selfies and food pics of your latest waffle creation, no worries? If you’re a business owner or entrepreneur and you know how…

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Do Your Social Media Campaigns Have all the Goods?

social media campaign, image is of an old country story with boxes and barrels piled out front and the two owners standing in the doorway.

So, you know you need a social media plan to make your business succeed. You’ve got a website, a Facebook page, an Instagram account, and you’ve spent hours carefully crafting useful, on-brand content to share with the world. You’re ready to rumble! Next step, post content. You have your beautiful post and you share it…

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