Marketing is often treated like the awkward cousin at a family reunion—always there but never really getting the attention it deserves. If you’re running a startup, small business, or managing a fresh marketing team, here’s the truth you need to hear loud and clear: $0 is NOT a marketing budget.…
Read MoreThank you so much for joining us on our last episode of Adventures in Business. This is not only the last episode of Season 3, but it is also the last episode we will be doing together as co-hosts. Watch on YouTube HERE This podcast has been an amazing adventure.…
Read MoreMarketing is HARD! All small business owners struggle with marketing. It’s hard to know where to start. Social media? Website SEO? A flyer? An e-newsletter? Before we get all sweaty and angsty about social media (believe me, we get it!), let’s talk about your brand. WHERE DO WE FIND THE…
Read MoreToday’s Guest: Regina Carey, Founder of Carry On Regina Carey, founder of Carry On, helps individuals and businesses unlock their potential. A former special education teacher, Regina transitioned into coaching, team building, and leadership development, focusing on overcoming challenges and discovering core values. Through Carry On, she empowers clients to…
Read MoreWelcome back to another episode of Adventures in Business. We talk to different Lansing-area business people about their adventures, what they are doing, how they give back, and why we love Lansing! Watch on YouTube HERE Today’s guest is the dynamic and immensely energetic R.M. Easterly. She is the founder…
Read MoreToday’s Guest: Amy Wilzeck, Owner of Placement Services at Oasis Senior Advisors Amy Wilzeck is the Director of Placement Services at Oasis Senior Advisors and recipient of the 2024 Top Advisor Award. Amy’s journey in senior care began with her passion for helping families navigate the complexities of senior living.…
Read MoreToday’s Guest: Josh Pompey, Regional Manager at Lansing Consumers Credit Union In this episode, we sit down with Josh Pompey from Consumers Credit Union to discuss his extensive involvement in community activities, his leadership insights, and the impact of Consumers Credit Union on the local community. From coaching girls’ varsity…
Read MoreWelcome back to another impactful episode of Adventures in Business, a podcast for the working people of Lansing, Michigan. Watch on YouTube HERE Today, we have the honor of interviewing Priscilla Bordayo, an inspiring advocate from Crime Survivors for Safety & Justice. Priscilla shares powerful insights into her work, focusing…
Read MoreToday’s Guest: Olivia Santioni, Director of Sales and Marketing at Delta Retirement Center – Senior Living Community Olivia Santioni is the Residency Sales Coordinator at Delta Retirement Center, a family-owned community offering both assisted and independent living. With over seven years of experience in senior care, Olivia began as a…
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